Relationship Management

Nurture the relationships that drive your deal flow

Better deal sourcing and capital raising, built on relationships instead of luck.

How it works

Turn your deal flow into a relationship record

Your deal flow is your relationships, and most firms don't track them. Who sent what, who's gone quiet, who brings the deals that fit: it all lives in memory, until the person who remembers leaves. Altrio builds the record for you as deals flow.

01

Contacts build themselves

Every inbound deal ties back to the person who sent it, so your contact list builds itself as deals flow. No one logs a call or creates a record by hand. The relationship history is simply there when you need it.

Altrio's Contacts view automatically building a broker's record from an inbound deal email in Outlook, showing a contact list and a profile with a timeline of email, call, and meeting activity.
02

Track relationship health

Altrio surfaces relationship health: your top sources, who sends your best-fit deals, and who has gone cold. You can see where good deal flow comes from, and reach out before a valuable relationship goes quiet.

Altrio's Contacts dashboard tracking relationship health, with Top Sources, Highest Quality, and Going Cold cards above a table listing each contact's firm, opportunities, average fit, and last-active date.
03Enterprise

Match deals to the right people

Smart counterparty matching and integrated deal marketing help you put a deal in front of the buyers or partners most likely to want it, and keep that outreach tied to the same record as everything else.

Altrio's company profile view showing investment-criteria filters alongside a Matching Deals table of counterparty-matched opportunities.
Results

In their words

With Altrio, we are able to leverage our data to derive key insights about real estate investment opportunities across our global business. Since adopting Altrio, we spend our time more efficiently when analyze opportunities and collaborate more easily with our global team.
Graham Russell
Graham Russell
Vice President, Americas, QuadReal Property Group
QuadReal Property Group
Every deal requires collaboration between numerous teams. Before Altrio, we used spreadsheets and email chains to keep teams aligned. Even within teams, different regions were maintaining their data in silos. With Altrio, we unified all of this data into one shared source of truth.
Derrick Perkins
Derrick Perkins
Vice President, Investments, Brookfield Properties
Brookfield Properties
Altrio has proven itself to be an incredibly useful tool for compiling and organizing our firm’s investment pipeline. The ability to populate a few basic deal markers into the site, attach the OM, and return to a fully populated deal profile saves me hours of data entry that would otherwise take me away for lead generation and deal underwriting.
Alex Grant
Alex Grant
Real Estate Acquisitions, Scarp Ridge Capital Partners
Scarp Ridge Capital Partners
Our ultimate goal was to sharpen and expand how we leverage data in our investment process as part of our journey to become a leader in the use of advanced analytics in our space. Altrio is helping us manage and put to use the large volume of information we receive every day, making our work more efficient and helping us make better investment decisions.
John Sarokhan
John Sarokhan
Managing Director, PGIM Real Estate
PGIM Real Estate
This is the first system we’ve used where all of the key investment information actually lives in one place. The connectivity between a portfolio, a deal, and an asset is so much more dynamic in Altrio.
Kayla Cail
Kayla Cail
Assistant Vice President, AEW Capital Management
AEW Capital Management
[Altrio] provides a seamless environment to track and monitor all ongoing acquisition opportunities. It is very convenient to re-surface all old deals and aggregate portfolio data for decision making.
4.6 out of 5 stars
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FAQ

Questions, answered

How do contacts get created?
Automatically. Anyone who sends you a deal becomes a contact, so your CRM builds itself from real deal flow.
What relationship information is tracked?
Your top sources, who sends best-fit deals, who's going cold, and the full history of calls, emails, meetings, and notes.
Can Altrio help us market a deal?
Yes. Smart counterparty matching and integrated deal marketing put a deal in front of the right buyers or partners, tracked on the same record.
Is deeper relationship tracking available?
Yes. Altrio Enterprise adds deeper relationship and counterparty tracking.
Do we have to log calls and emails by hand?
No. The relationship history builds itself alongside your deal flow, so there is nothing to log manually.
Is our relationship data secure?
Yes. Altrio is SOC 2 Type 2 audited, and the report is available on request. Your relationships, pipeline, and model assumptions stay private to your firm, and your data is never used to train AI models.
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